Main Street in downtown Beech Grove is pictured on the evening of Jan. 21, 2026, in Indianapolis. Credit: Brett Phelps/Mirror Indy/CatchLight Local/Report for America

Beech Grove wants neighbors to give local businesses some love throughout February. 

For the Love of Main is a month-long initiative to support businesses on Main Street, which comes with a prize for frequent shoppers. Community members will be a step closer to winning a prize basket worth over $200 each time they visit a participating store throughout February.

The event is hosted by Next Stop, Beech Grove, a nonprofit focused on revitalizing Main Street, and sponsored by Greater Beech Grove Chamber of Commerce and Griffith Flooring Service.

Here are the participating businesses:

  • 5th Ave. Grill and Bar, 423 Main St.
  • Beech Grove Clay Works, 339 Main St.
  • Conjure Beauty Spa, 17 N. 5th Ave.
  • Eckstein Shoe Store, 620 Main St.
  • Gwendolyn Lee Cakery, 7 N. 5th Ave.
  • O’Gara’s Irish Pub, 522 Main St.
  • Rustic Root, 626 Main St.
  • Spalding Jewelry, 701 Main St. 
  • Timeless Treasures Vintage Decor, 127 Main St.

Mirror Indy, a nonprofit newsroom, is funded through grants and donations from individuals, foundations and organizations.

Mirror Indy reporter Elizabeth Gabriel covers the south side of Marion County. Contact her at elizabeth.gabriel@mirrorindy.org. Follow her on X at @_elizabethgabs.

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